Tommy Hilfiger, world famous for his classic American designs, has a deep connection with India. Over three decades back Hilfiger started his career, not in America but in an export house in New Delhi. He got funding to start the Tommy Hilfiger brand not from Amercians but the Indian Murjani Group.
He came to India 35 years ago. "I have learned about fabrics, tailoring, the make, embroideries, how to make incredible fashion here in India," he told CNBC-TV18. The American design guru says Kurta Pajamas are his favourite Indian wear and he wears them during summers.
On taking Indian fashion abroad, Hilfiger says Indian influence can be seen in his designs. He infact also started designing women's kurtis and says they sold very well.
For him, Sonal Kapoor is the ultimate Bollywood star. He says she is a part of the Hilfiger family and shares a nice relationship with her.
Below is the verbatim transcript of Tommy Hilfiger's interview with CNBC-TV18's Nayantara Rai.
Q: What is your take on India?
A: I came to India 35 years ago. It was my first design journey. When I was actually dreaming of building a brand I came to India and I designed my very first collection here. So, I have learned about the fabrics, the tailoring, the make, the embroideries, how to make incredible fashion here in India for many years and what I also learned was that I can get anything I want. I can manufacture anything I need here. I am importing a lot still and when I started opening stores here 10 years ago I really found that the young Indian people wanted the same fashion that we are selling worldwide.
Q: What about taking Indian designs overseas. Have you ever done that or thought about it?
A: I have Indian influence in my designs worldwide every day. Whether I do paisleys or embroideries or madres or checks or plaids many of it is made here. We have a very big export business out of India and I maybe one of the largest apparel designer manufacturers exporting from India in the world.
Q: Which is your favourite Indian garment?
A: Kurta Pyjama.
Q: Do you have a pair of Kurta Pyjama?
A: I have many pairs.
Q: Do you sleep with those. It is supposed to be a good nightwear?
A: To be honest with you I have them for the summer and I wear them on a hot day and I end up sleeping in them.
Q: Do you think you will ever sell Tommy Hilfiger's Kurta Pyjamas around the world?
A: I have put Kurtas in the line for women and they did sell out very well. This was four seasons back. We had embroideries on them but for men who are wearing jeans and casual wear would rather not wear Kurta Pyjamas.
Q: Would you like to style any Bollywood stars?
A: Sonam Kapoor is sort of the ultimate. She is not only a Bollywood star but she is a Hollywood star, she is a fashion star and actually she is a wonderful person. So for me she is the ultimate and I know she likes our clothes, I know she has worn them before and she plans to wear them in the future. So we have a very nice relationship. She is in the family, she is in the house of Hilfiger so to speak. So we are very happy to be associated and collaborate with her.
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